Sam has an extensive background in strategic communications, working with high profile events such as the New Zealand International Sevens and major sporting teams including Leicester Tigers and the Hurricanes.
He is a specialist in crisis communications and currently has a portfolio of clients in both the public and private sectors.
Sam has designed and implemented marketing campaigns for international sporting events in both hemispheres, including All Blacks test matches and Jonah Lomu’s testimonial game at Twickenham. He has won a number of national marketing awards and been a keynote speaker at international marketing conferences in the UK, Australia and New Zealand.
He has also worked as a consultant and commentator for the BBC was Chairman of the National Basketball League for nine years, and is currently Chair of Wairarapa Cricket and a member of the Swim Wellington board.
Catherine is a publicist with a background in the music industry, running her own company ‘Red Cat’ which promoted releases from a range of clients from Nightcrawlers to Moloko, 10cc and Let Loose.
After a decade working as a teacher, including senior management roles in a number of schools, she returned to the communications industry, founding PRomote in 2010. She has continued to work in the education sector as a communications and crisis media consultant.
She headed up the highly-successful 2011 Rugby World Cup activity in the Wairarapa, prompting CEO Martin Snedden to pay a personal tribute to her work in his book ‘Stadium of Four Million’.
Catherine has overseen communications for a range of businesses including New Zealand Rugby and Sport New Zealand. She has also event-managed sporting events, festivals and community conservation projects working alongside organisations such as Pukaha Mount Bruce Wildlife Centre, Zealandia, Destination Wairarapa and Wellington City Council.
A member of the Institute of Directors, Catherine holds a number of governance roles. She is Trustee of Wellington Free Ambulance, a Director of Central Districts Cricket Association, Board Member of Wairarapa Bush Rugby Union and a Trustee of Greytown Trust Lands Trust.