Huri Huri: Wairarapa’s Bike Festival

  • Event-management of the Wairarapa’s Bike Festival, which features community cycling events, ranging from hard-core mountain biking to a kids’ mini-criterium
  • Creation of a dynamic media and marketing campaign to support festival activity and maximise community engagement

BioBlitz Go!

  • BioBlitz Go is like Pokemon Go, except it has a real world use! Instead of catching digital creatures, participants are out looking for real living organisms, including plants, animals, microbes, lichens, mosses and fungi.
  • As well as project management responsibilities, the role included managing a media and social media campaign around the event

Huri Huri: The first Wairarapa Bike Festival

  • Event managed Wairarapa’s inaugural bike festival to coincide with the Trust House Women’s Cycling Tour of New Zealand
  • Created to maximise community engagement, it’s estimated that 1,630 people engaged directly in the festival events, hundreds of children participated in Go by Bike Day, and many more members of the local community took part as spectators to the international road cycle race
  • Festival events included a trail ride along the stop bank of the Ruamahanga River, a family ride along the Greytown – Woodside rail trail, the Pedal for Parkinsons road race and hill challenge, a Peloton Picnic on Admiral Hill and a Mini Tour for kids at the international finish line
  • Currently working on Huri Huri 2016

Breadcraft Wild Challenge

  • Coordinated and promoted a challenging biathlon consisting of 10km trail run through the Pukaha Mount Bruce backcountry and a 23km cycle ride through Mauriceville in the Wairarapa.
  • As well as project management responsibilities, the role included managing a media and social media campaign around the event
  • Currently working on Wild Challenge 2015

Rugby World Cup 2011

  • Coordinated the Rugby World Cup 2011 activities in the Wairarapa
  • Developed a comprehensive community engagement programme with the Georgian team who were based in the region for nine days prior to their matches in Palmerston North
  • “Under the dynamic regional leadership of Catherine Rossiter-Stead and with the gentle guidance from their own legend Sir Brian Lochore, Masterton, in fact the whole of the Wairarapa, had given the Georgians a real taste of Kiwi.”
    Martin Snedden, A Stadium of 4 Million.